How Facebook Is Taking Over the World

Nearly 1 billion people use the service each day  

Jun.17.─ Facebook is the undisputed leader among social networks. The company has a massive user base of more than 1.4 billion average monthly users, and it continues growing at an impressive speed considering the size of the platform. In addition to this leadership position in well established markets, Facebook is now even gaining ground in corners of the world where most consumers don’t even have access to good enough Internet connections.

The incredibly expanding social network

As of the first quarter of 2015, Facebook has 1.44 billion monthly active accounts, a year-over-year increase of 13% versus the same quarter in 2014. Daily active users stand at 936 million, growing 17% year over year during the last quarter. The fact that daily users are growing at a faster rate than monthly ones is a big positive for Facebook, as it reflects increasing engagement.

The company is also doing great in mobile, a crucial growth segment in the industry. Facebook has 1.25 billion mobile monthly users as of the last quarter, growing 24% year over year. Daily mobile users are 798 million, expanding by 31% from the first quarter in 2014.

Not only that, Facebook is also consolidating its presence across different platforms. WhatsApp has over 700 million users, and Instagram has more than 300 million active members. Services such as Facebook Groups and Messenger are also important ...

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